The Toronto International Film Festival (TIFF) is one of the largest film festivals in the world. Their mission is to transform the way people see the world through film. TIFF is globally known and offers a platform for both international and Canadian cinema. They cater to a diverse and dynamic target audience to their advertising needs to be widely accepted.

For their upcoming 2024 film festival, TIFF requested an advertising package consisting of a social media in-feed post, a story, and an AD for a printed magazine (8.5x11). They provided us with their iconic and well-known logo, and we were tasked to created designs that fit into their already established brand identity. We created a colour pallet for the designs based off their brand colours (orange, black and white), established their target market audience, and delivered them a project timeline for said content.

This ensures the designs will be done within their strict timeline and the client is satisfied. As a widely known event TIFF holds high standards and it was vital that our designs fit into their portfolio of work and would be accepted by their distinguished audience.